FICO® Centralized Decisioning for Banking

Helping financial services organizations make smarter, faster, more profitable customer decisions.

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Overview

Centralized Decisioning for Banking

The FICO® Centralized Decisioning solution allows financial services firms to make faster, smarter, and more profitable customer decisions, to maximize customer satisfaction and retention. Centralized Decisioning provides the unifying decisioning infrastructure that financial services firms need to achieve true customer centricity: deep, real-time, 360-degree insights into every customer touch, across all channels, for the full duration of the customer lifecycle.

Enabling Technologies

With 60+ years of pioneering work in predictive analytics and artificial intelligence, FICO powers our solutions with the most advanced science available.

How Centralized Decisioning achieves customer centricity

Armed with valuable insights that Centralized Decisioning provides, financial services firms attain the power to continually transform rapidly-changing customer information into actionable, quantifiable, and personalized customer strategies to drive their businesses. When codified into an enterprise-wide digital transformation, these decisioning strategies maximize customer loyalty and lifecycle-long profitability, enabling firms to ward digital disruptors and stem customer defections.

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Features

With Centralized Decisioning, banks can:

Adopt a unified, scalable decision platform across their enterprise
Create effective, highly-personalized customer treatments
Empower business users to create and manage the strategies, rules, and analytics.
Re-use connected decision assets across the customer lifecycle
Validate and simulate decisions before they are put into production
Maximize the success rate and return-on-decisions of their strategies
Bring technologists and business SMEs together to deliver business value

Get started

Connect with FICO for answers to all your product and solution questions. We look forward to hearing from you.