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In this highly competitive market, it is more important than ever for telecom service providers to leverage analytics and data science to efficiently market to and onboard new subscribers as well as seamlessly deliver highly compelling, personalized offers to new and existing customers.
Today's consumer demands more than ever and yet ARPU levels for the industry are falling. Using advanced analytics to focus your efforts, better understand your customers and compete aggressively within profitable segments can make a huge difference in your business.
Regardless of whether you use device-financing or device-subsidy models, FICO provides a comprehensive set of solutions for telecom service providers that enable you to identify the best customers, deliver highly personalized and compelling offers, optimize the impact of your marketing spend, achieve high onboarding and activation rates, and improve the agility of your business by quickly operationalizing customer insights — all while ensuring regulatory compliance.
Telecom teams we work with:
Credit — Leverage credit risk analytics to ensure all offers and customer decisions are consistent with the desired risk strategy and meet all regulatory requirements.
Loss prevention — Better predict future losses and prescribe proactive treatments that reduce fraud and attrition losses through data and analytics.
Marketing communications — Improve the efficiency of your marketing spend and drive increases in ARPU with a risk-informed and analytics-driven approach.
Customer lifecycle management — Focus your company's efforts by identifying the "best" segments and operationalize these insights with an agile approach.
Loyalty retention — Drive increases in LTV by deeply understanding which at-risk customers are likely to churn and align with your marketing team to deliver highly targeted and personalized retention offers.
Competing in telecommunications markets is becoming extremely complicated. Responding to disruptive change from many directions, telecom companies are experimenting with new business models and offering new types of services. With this com...
This webinar shares strategies that can help wireless, wireline, cable and satellite firms improve their customer credit processes and decisions.
The telecommunications industry is in a continual state of change. Providers must manage regulations and ever-changing consumer desires, and maintain a massive technology infrastructure. The pressure of managing voluntary and involuntary c...
In saturated, contested telecom markets, credit origination has become a strategically important capability in acquiring and retaining the right mix of customers. Being quick and adept at making enormously complex decisions — involving pro...